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How To Go After Inspiration With A Club: A 3-Step Guide

20 February, 2011

Jack London said, “You can’t wait for inspiration. You have to go after it with a club.”

If you can’t wait for inspiration, how do you go in search of it? What wellspring do you tap when you’re in need of great ideas? What begets creative thought? How do you best come up with answers to difficult problems? Here’s a three step guide.

1. Turn it off, tune it out.
2. Tap into your subconscious.
3. Let the ideas flow.

1. TURN IT OFF, TUNE IT OUT.
Ever find that you have more original ideas when you’re not overwhelmed with everyone else’s? While some others’ thoughts can inspire us, the best way to be original is to be the origin. Sounds simple enough, but you have to remember to turn it off and tune it out. That means Twitter, blogs, television, radio, newspapers. Take a half hour to yourself. Allow yourself the quiet and the time and inspiration will come.

2. TAP INTO YOUR SUBCONSCIOUS.
In other words, don’t overthink it. Sometimes the simple answer is best. Give yourself time and space to think. Grab a cup of coffee or tea and concentrate on that while your brain does the work for you. Drink your coffee and let the aroma fill your nostrils, really taste it as you drain your cup. When you are done, go back to your desk and get to work.

3. LET THE IDEAS FLOW.
What is literally the first thing that comes to your mind? Write it down. Don’t dwell on it. Allow your brain to work with the idea while you move on to something else. No idea is a bad idea, but some are better than others. Write them all down. Keep writing until you are completely tapped out. When you’re finished, draw on the what you have; you’re already further along than you think.

Inspiration: you have it.

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